If you still haven’t gotten aboard the Salesforce Service Cloud bandwagon, you must be living under a rock. It is one of the leading CRM platforms in the world and is used by leading companies like AWS, Spotify, and Toyota. And if that isn’t enough to convince you, this blog will delve into 6 more reasons why you should use Salesforce service cloud for your customer service needs.
But before we begin, let’s get to know MuleSoft Salesforce a little better. Salesforce basically helps you keep track of and simplify your customer relations department. It is a cohesive platform that uses Customer 360 to combine marketing, sales, customer service, and the IT sectors.
You can learn more about Salesforce Service Cloud from here.
Let’s take a look at how a Salesforce Service Cloud Consultant will benefit your business.
What the Salesforce Service Cloud Can Do for You
By now you may have guessed that the Salesforce Service Cloud is great for boosting customer relations and keeping them happy. But these underrated advantages help organizations just as much as next-level customer satisfaction:
- All Your Customer Data in One Place
Instead of scattering customer information across three different binders, countless Excel sheets, and a OneNote app on your phone, the Service Cloud houses all customer-related data under one roof, where you can easily access relevant information.
This ranges from case management files and multi-channel customer access to queue handling. It also includes things like integration with legacy systems, pre-built integration apps, support ticketing, as well as routing and escalation.
In other words, retrieving obscure customer data won’t be like looking for a needle in a haystack, as everything relevant is stored away in an organized and efficient manner.
- A Bird’s Eye View of Things
It can be easy to lose track of the big picture in the rush to get today’s tasks done. The Salesforce Service Cloud enables you to create a customer service platform with your long-term and short-term goals in mind. You can then work towards these goals while keeping an eye on the current trends and real-time information in customer care.
Things like KPI dashboards will help you keep track of your metrics which will also help your customer service team get their side of the job done more easily.
- Help Your Customers Help Themselves
Self-service was a bigger deal than ever during the past two years and this isn’t going to change anytime soon. With Service Cloud, your customers won’t even have to wait for an agent to sort out their issuesーthey can do it themselves.
They can also converse in communities and empower each other, sharing problems and solutions, and even team up when necessary. At the same time, they can keep you in the loop about what they like and dislike through surveys and questionnaires.
- Collaboration Made Easy
This platform allows departments, teams, the business as a whole, and clients all connect and share information. Agents will receive the best possible training based on contemporary trends and policies, allowing them to create seamless, personalized solutions to customer problems. Not only will customer interactions appear natural and spontaneous, but the access to real-time information will also make it easier for other areas of the business to function.
- Customer-First Approach No Matter Where You Are
The best thing about cloud service is that you can do your thing regardless of location. Your agents will be able to deal with customer queries while at the office, out in the field, or even from their bedrooms. At the same time, they will be able to track certain issues, view customer feedback, and connect the customer to the rest of the business when necessary.
In a Nutshell
In a world where reputation means everything, an airtight CRM platform can take your business miles ahead through word-of-mouth marketing and just getting your name out there. Salesforce Service Cloud isn’t just meant to give your customers a good time. It will help make things easier for your business and all those who are a part of it.
If you have any lingering doubts about it, think of it this way. This CRM platform is meant to benefit you just as much as it will make things smoother for your customer base.
For more guidance, why not take our Salesforce CRM Integration Service? PlektonLabs is always happy to help!